Developing a framework for collaboration
—SES is a client of Rise Branding; an agency where I occasionally freelance. The brief was to look at the current content on their partner portal; analyze the competitor landscape, and provide ideas to refresh and increase engagement.
Our recommendations involved:
• improving content and content flow
• creating a fast track to onboarding
• friendlier communication style
• personalized dashboard with bookmarked shortcuts (customizable)
For this project, I partnered with a copywriter/content named Rishma, and my role was UX, research, comparative analysis, and future vision for the partner portal.
Site Map Lead, Categorize & Inspire
Presentation Comparative Analysis & Future Vision
Presentation Content Strategy & UX